Fuel logo
  • Our Work
  • Services
    • Marketing
      • Search Engine Optimisation (SEO)
      • Pay per Click Advertising (PPC)
      • Social Media Marketing
      • Public Relations (PR)
      • Email Marketing
      • Affiliate
    • Design
      • Graphic Design
      • Branding
      • Website Design
      • Video
    • Immersive
      • 3D Design/Modelling
      • Augmented Reality (AR)
      • Mixed Reality (MR/XR)
      • Virtual Reality (VR)
  • Sectors
    • Ecommerce
    • Legal & Professional Services
    • Construction
    • Sports & Leisure
    • Hospitality
    • Education
    • Charities & CICs
  • About
    • Our Ethos
    • Our Team
  • News
  • Contact
Fuel logo
  • Our Work
  • Services
    • Marketing
      • Search Engine Optimisation (SEO)
      • Pay per Click Advertising (PPC)
      • Social Media Marketing
      • Public Relations (PR)
      • Email Marketing
      • Affiliate
    • Design
      • Graphic Design
      • Branding
      • Website Design
      • Video
    • Immersive
      • 3D Design/Modelling
      • Augmented Reality (AR)
      • Mixed Reality (MR/XR)
      • Virtual Reality (VR)
  • Sectors
    • Ecommerce
    • Legal & Professional Services
    • Construction
    • Sports & Leisure
    • Hospitality
    • Education
    • Charities & CICs
  • About
    • Our Ethos
    • Our Team
  • News
  • Contact

Guest Post – NFC: You’re already using it!

Category Insight

Updates 13th Nov, 2013

Reading Time 2 minutes

Ed Watson

Feeling lazy? We can deliver straight to your inbox

By subscribing you are happy to receive emails from Fuel.

Guest Post – NFC: You’re already using it!

a close up of someone holding a phone next to a payment machine that recognises nfc

Whether we know it or not Near Field Communication, (NFC) has been a part of modern technology for a while now. If you’ve ever swiped your loyalty reward card against a scanner, used touch payment with your credit card or put your smartphone up against someone else’s to transfer data you’ve been using NFC.

What is NFC?

NFC has its roots in radio-frequency communication (RFID), which was patented back in 1983. RFID used electromagnetic fields to identify and track object tags with stored information. Established in 2002 by Sony and Philips, NFC is a set of procedures that allow smart devices to communicate by bringing them just a few centimetres apart. This allows for contactless transactions, such as file transfers. The transmitter/receiver relationship doesn’t have to happen with powered devices. It’s possible for communication to happen between an unpowered chip, known as a tag and an active “device”; NFC tags contain information that can be read. You could theoretically have many smart objects around the city loaded with “infotags” much like they had in Oulu, Finland.

Current and Possible Uses for NFC

NFC has been used practically for years to send and receive payments, just as with MasterCard PayPass. However, in the city of Nice, France back in 2010, it’s being used to facilitate everyday life by providing inhabitants with the ability to cover a variety of services, such as getting information in museums or at bus or train stops. Companies, like Yale Lock have built special electronic locks that can lock and unlock doors with the swipe of a phone. There is currently testing involving the use of NFC technology for airport check-ins.

Possible uses for this type of technology in the fields of healthcare and marketing include using NFC tags. Imagine seeing something that interests you on a poster (for example a bus timetable) and then simply holding your smartphone up near the poster to get more information. Healthcare uses for the technology range from doctor and nurse check-ins with patients to providing patient data to medical professionals in case of emergencies. Being able to track and synchronize patient data could be a matter of life and death.

The advent of ubiquitous computing, where computing appears everywhere and in everything we do, is changing the way many live. Physical proximity is no longer necessary to communicate with each other or the objects of everyday life. People can achieve more control over their local environment in a global space by redefining geography.

Guest Post written by Jessi Dimmock – www.siignia.com

Share

Feeling lazy? We can deliver straight to your inbox

By subscribing you are happy to receive emails from Fuel.

PREVSons & DaughtersNEXTLatest Projects

Latest Articles

Insight

Why Video Content Is The Best Way To Build A Brand

Video content is everywhere right now. Scroll through your social feeds, visit a website homepage, or scroll through your inbox, and chances are you’ll be hit with moving visuals before anything else. It doesn’t matter whether you’re looking for something to buy or simply searching about a topic that interests you, it’s video content that […]

Marketing

How To Budget For Social Media Marketing

Social media marketing is a brilliant way of getting in front of the right people, but knowing how to budget for social media marketing can be confusing – especially for those new to paid advertising. With this in mind, we’ve put together a helpful guide to help those starting off in social media marketing. What […]

concept of video and image creation

Immersive, Insight

Google’s Veo 3 AI Video Generator – What Is It & How Will It Change Video Creation?

If you’ve spent any time at all on the internet recently, you’ve probably been bombarded with AI-generated video content. From silly little clips of animals taking part in sporting activities to hyper-realistic and detailed promotional videos, we’re consuming a serious amount of AI-generated video. You might have even considered using it for your own business, […]

So, how can we help you today?

If you are ready to start your growth journey, or maybe just want to talk about your options, contact us at hello@fuel-growth.com, call 01752 987909 or fill in the form opposite and we will get back to you right away.

  • This field is hidden when viewing the form

Fancy a chat?

We are two studios across the U.K. If you’re interesting in finding out how we can fuel demand for your brand and business, then get in touch.

Get in touch

Plymouth

  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com

Birmingham

  • Fuel
    Steam House, Millennium Point Curzon Street
    Birmingham
    B12 34T
  • +44 (0)1752 914334
  • hello@fuel-growth.com
  • Privacy Policy
  • Cookie Policy
  • Acceptable Use Policy
  • Terms of Use

© 2026 Fuel

Fuel logo

Fuelling...

  • Affiliate
    • Influencer Marketing
    • Our Networks
    • Programme Management & Reporting
    • Risk-Free Model
    • What is Affiliate Marketing?
  • Design
    • Animation
    • Branding & Brand Creation
    • Graphic Design
    • Video
    • Website Design
  • eCommerce
    • 3D/AR Product Modelling
    • eCommerce Websites
    • Email Marketing
    • Multi-Channel Optimisation
    • Performance & Optimisation
    • Sales
  • Immersive
    • 3D Design/Modelling
    • Augmented Reality (AR)
    • Mixed Reality (MR/XR)
    • Virtual Reality (VR)
  • Marketing
    • Advertising
    • Pay per Click Advertising (PPC)
    • Public Relations (PR)
    • Search Engine Optimisation (SEO)
    • Social Media Marketing
    • Strategic Marketing Campaigns
    • Strategy

Company

  • Our Work
  • Our Ethos
  • Our Team
  • News
  • Contact
  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com
  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com