Fuel Achieves Microsoft Advertising Partner Status
Our eagle-eyed clients might’ve noticed a small change when emailing us recently: the inclusion of the Microsoft Advertising Partner badge in our team’s footers. Microsoft Advertising is a Pay Per Click (PPC) channel where we’ve helped our clients achieve great success, so we’re delighted to announce that we have earned official Microsoft Advertising Elite Partner status to sit alongside our partnerships with Google, Meta and SEMrush.
What Is The Microsoft Advertising Partner Program?
The Microsoft Advertising Partner program is a scheme available to marketing agencies, like Fuel, who show clear expertise and consistent results with the Microsoft Advertising platform. Agencies are judged against a set of eligibility criteria centred around knowledge and level of activity, then awarded Partner status in one of three tiers: Partner, Select, and Elite.
The partnership aims to connect the most engaged and informed agencies with the experts at Microsoft, enabling advertisers to get the most out of their efforts across the whole of Microsoft’s Advertising network. Once accredited, partners at all three levels will receive a range of awards spanning optimisation advice and insights to exclusive Elite-tier perks such as training sessions and annual awards. We’re delighted that it’s this highest level of accreditation we have been awarded, ensuring our clients can get the most value from our partnership.
Why Work With A Microsoft Advertising Partner Agency?
We know that what you really care about is understanding how our Microsoft Advertising Partner status could help you generate growth for your business. Rather than giving ourselves one big pat on the back, we’re already working with our clients to implement the rewards of this new partnership and apply new levels of insight to both new and existing campaigns.
Just some of the perks of working with us as a Microsoft Advertising Partner agency include:
- Dedicated support from Microsoft – As partners, we get direct access to ads experts at Microsoft. This support encompasses both technical queries, but also optimisation and campaign management support.
- Strategic insights – We’re able to work more closely with Microsoft’s strategists to identify new opportunities and refine campaigns to ensure we’re maximising your return on investment. As Elite partners, we’ll get exclusive insights in dedicated optimisation sessions – then be able to apply these tailored recommendations to your account to boost the performance of your ad campaigns.
- Exclusive tools & resources – Partner agencies also get exclusive and/or early access to some of Microsoft’s latest tools, features and innovations. This ensures that we can be early adopters of the latest trends, and continually drive meaningful conversions for your products and/or services.
Microsoft Advertising Partner status solidifies our ability to continually offer new opportunities and unique insights to any current or prospective clients. Whether your existing Microsoft campaigns need a bit of extra love or you are intrigued by the possibility of entering the Microsoft space for the first time, there couldn’t be a better time to really try and make the channel work for you.
If you want to find out more about how Microsoft Advertising could work for your business, or learn more about how our new Partner status could enhance the campaigns you could run, please don’t hesitate to get in touch with us.
