Decades of experience
When the pandemic struck, huge shifts became apparent in the way consumers embraced technology, changed their purchasing habits and frankly viewed the world through a different lens.
That increase in pace really picked up at the turn of the century which saw mainstream adaptation of the internet and social media which gave rise to a new era of digital marketing and an explosion of new channels. A huge opportunity from targeting, data and ROI perspective but a big problem in terms of the strategy and skills needed to market successfully.
That said, in the face of all of that change, the fundamentals are still the same as they’ve ever been, which is why having a marketing strategy and plan in place will fuel growth. We work with our clients to put in place strategies and plans for growth based on clear key performance indicators and transparent data and dialogue for successful relationships.
Working with companies of all sizes
Owner-managed organisations:
We act as an outsourced marketing director and department for owners who know they need to invest. We advise them on levels of investment and what they can expect from it. This is usually done on a retained basis executing and optimising the marketing strategy and plan whilst keeping the ownership informed on progress and success.
Regional, national and international companies:
We work alongside in-house marketing professionals to provide specific expertise where they need it. From strategic marketing campaigns and public relations through to Search Engine Optimisation and Pay Per Click campaign management.
Since 2008 we’ve gained extensive experience in a number of sectors so we have clear insight on what works and what doesn’t. We are very proud to say that we still have clients who have worked with us from day one who trust our ability to fuel growth for them.
Our Services Include:
Strategy
A great brand makes you more valuable. Valuable not just to your current clients or customers, but to potential buyers too. Brand is that great intangible – and its success depends on its strategy.
Search Engine Optimisation (SEO)
Imagine you had the best looking website in the world but no one could see it. This is the destiny of a website without Search Engine Optimisation (SEO). Sounds pretty sad right?
Pay Per Click Advertising (PPC)
Achieve sales at the click of a button. Instant, simple and effective, pay-per-click (PPC) advertising is an online marketing method in which advertisers pay a fee every time their ad is clicked.
Strategic Marketing Campaigns
Fuel has a passion for creating campaigns that cut through noise. Each and every day we are bombarded with brand messages, but how many can we honestly say strike a different chord?
Public Relations (PR)
In the digital world, news sticks. Gone are the days when “Today’s news is tomorrow’s chip paper”.
Social Media Marketing
In a world where we spend hours a day wrapped up in our mobile devices – and half of that time spent on social media platforms – businesses can no longer stick to traditional marketing methods.