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Fuel logo
  • Our Work
  • Services
    • Marketing
      • Strategy
      • Search Engine Optimisation (SEO)
      • Pay per Click Advertising (PPC)
      • Strategic Marketing Campaigns
      • Public Relations (PR)
      • Social Media Marketing
      • Advertising
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What is Affiliate Marketing?

Whether you already have an affiliate programme up and running or are looking to launch in the affiliate space, Fuel offers a superb service that can manage all of your needs

We’ve been working with Seve at Fuel for a number of years now. He has fantastic knowledge of the performance marketing industry and a sound understanding of what we’re looking for from our advertising partners, which makes our job a lot easier! His willingness to test new ideas is fundamental to us working together to grow Fuel’s affiliate programs

Jake Hodgkiss - Partnership Manager, TopCashback

So what does affiliate mean? Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts – placing your brand amongst household names and other industry giants via their channels.

https://fuel-growth.com/wp-content/uploads/how-affiliate-works-1.mp4

 

If you are looking at entering the affiliate marketing space, selecting the right network for your brand, at the best price point, with access to the right affiliates is key to being successful. Fuel is here to help you make the best choices and guide you through that process, giving expert advice from a place of experience.

The affiliate channel opens you up to a world of new websites and partners that you will not find in other marketing mediums whilst adding a degree of credibility to your brand. Here you can create a bank of advocates for your brand, with relationships based purely on performance – if you want to know where you can get started, get in touch today.

How to do it

Great, you have an affiliate programme…What now? With thousands of affiliates to choose from, who do you want to work with? How do you find them and how do you get them promoting your product? Fuel is here to make sure you are working with the most appropriate affiliates and communicating with them in the right ways.

Existing programme?

Does your affiliate programme tick along, without you really engaging in the space and without having the time to work out how to push your performance? Fuel are here to free up that time internally, but inject energy into your programme to help you maximise activity and get your affiliate programme contributing the 10-15% of online sales it has the potential to deliver.

Expanding programme?

If you’ve been running a programme but need some fresh ideas on how to drive it to the next level, be that growing existing performance, finding new affiliates to work with or expanding into new territories why not bring Fuel in to review your current activity and discuss how to reach those new levels with a team that is proven to grow programmes.

Related Work

Discount Golf Store

With over 22 years experience of golf retail and an authorised retailer of the biggest brands in the industry, Discount Golf Store were now looking to drive sales through affiliate channels...

Sweetzy

Sweetzy approached Fuel in order to explore affiliate channels to complement their existing mechanisms. Following careful planning, there were plenty of treats in store along their new route to market

Ready for some sweet results?

If you are ready to start your growth journey, or maybe just want to talk about your options, contact us at hello@fuel-growth.com, call 01752 987909 or fill in the form opposite and we will get back to you right away.

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Fancy a chat?

We are two studios across the U.K. If you’re interesting in finding out how we can fuel demand for your brand and business, then get in touch.

Get in touch

Plymouth

  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com

Birmingham

  • Fuel
    Steam House, Millennium Point Curzon Street
    Birmingham
    B12 34T
  • +44 (0)1752 914334
  • hello@fuel-growth.com
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© 2025 Fuel

Fuel logo

Fuelling...

  • Affiliate
    • Influencer Marketing
    • Our Networks
    • Programme Management & Reporting
    • Risk-Free Model
    • What is Affiliate Marketing?
  • Design
    • Animation
    • Branding & Brand Creation
    • Graphic Design
    • Video
    • Website Design
  • eCommerce
    • 3D/AR Product Modelling
    • eCommerce Websites
    • Email Marketing
    • Multi-Channel Optimisation
    • Performance & Optimisation
    • Sales
  • Immersive
    • 3D Design/Modelling
    • Augmented Reality (AR)
    • Mixed Reality (MR/XR)
    • Virtual Reality (VR)
  • Marketing
    • Advertising
    • Pay per Click Advertising (PPC)
    • Public Relations (PR)
    • Search Engine Optimisation (SEO)
    • Social Media Marketing
    • Strategic Marketing Campaigns
    • Strategy

Company

  • Our Work
  • Our Ethos
  • Our Team
  • News
  • Contact
  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com
  • Fuel
    9 The Crescent
    Plymouth
    PL1 3AB
  • +44 (0)1752 987909
  • hello@fuel-growth.com