We delivered a clever typographic brand identity and bespoke e-commerce platform, helping them stand out in a crowded packaging market and build a serious online presence from the ground up.
The brief
Bags & Boxes, a Plymouth-based specialist in packaging materials, approached us to revitalise their brand and establish a strong online presence. They needed a cohesive identity that reflected their expertise in the sector and a bespoke e-commerce platform built to handle the specific demands of supplying packaging materials to a diverse customer base.
The work
We developed a visual identity designed to be both bold and fresh. The centrepiece of the branding is a typographic logo with a clever twist. The distinctive profiles of a bag and a box are subtly integrated into the letterforms themselves, creating an immediate connection to their core products that rewards a second look. It is the kind of detail that makes a brand stick.
For the digital storefront, we built a bespoke e-commerce solution tailored to the nuances of packaging retail. The site prioritises ease of navigation and a streamlined checkout process, allowing customers to source materials quickly and efficiently, resulting in a modern platform that aligns with their new, energetic brand identity.
